The Strategy Room: Home – The Strategy Room

A few things we’re great at

Results driven online marketing strategies are our forte. No element can be seen in isolation – everything you do to communicate with your customers needs to be aligned. If we can’t measure it, its probably not worth doing.

Online Marketing Strategy

Your online journey starts with a well researched and crafted online marketing strategy. Whether we are adapting an above the line (ATL) communication strategy into the digital space or letting digital lead your overarching marketing strategy, we can help.

Website Design & Development

Whether it is a brochure site, a data collection point or fully e-commerce enabled, your website is your primary online asset. Let us advise you on your web presence, using industry best practices, and take your customers on a user experience that drives return on your marketing money.

Online Media Planning

Because we are after measurable results, our paid media campaigns are focused on performance. Active campaign management is essential to optimising performance and getting returns on your investment. Whether you are after sign ups to your newsletter or product sales, we deliver results.

Social Media

The most important interaction with your customers and potential customers happens in the social space. Which social channels you use and what you say, or don’t say, all influences customer loyalty. Saying nothing at all is sometimes more harmful to a brand than saying the wrong thing.

E-Commerce

Selling your products and services online is essential for almost every business these days. Whether you want to list your products on Amazon and sell them globally or start your own e-shop to sell locally, we can help. From consulting to full online shop build and marketing, we have solutions for you.

Measurement and Reporting

There’s no point in doing ‘this online thing’ if you can’t see tangible benefits. The beauty about online is that every interaction is measurable. We will report back on all your important metrics so that you know what’s working, and what’s not.

About

The Strategy Room is led by Andre Steenekamp, a veteran of the media industry with close to 30 years experience in media and marketing, the last 17 in the online space. The Strategy Room taps into a vast network of professional resources to ensure we get the results our clients demand at a price point that suits their budget.

Online marketing strategies are our specialty and we love the challenge of bringing all the channels together, singing in perfect harmony. We are also happy working with a soloist, getting the best out of a search campaign or social media community.

We are based in Cape Town because the wine is good and cheap. However, we travel readily at the drop of a hat.